Emma Raducanu broke by way of at Wimbledon in 2021 when she reached the fourth spherical as a wildcard
Emma Raducanu’s agent insists the US Open champion Isn’t being distracted by enterprise pursuits.
Max Eisenbud, who additionally guided the careers of Maria Sharapova and Li Na, says Raducanu’s win in Ny sparked unprecedented curiosity from The agency world.
And he maintains his agency IMG has “left million of dollars off the desk” by limiting Raducanu to a most of 18 sponsor days a yr.
“We might have carried out 50 days of shoots,” Eisenbud tprevious The Sports activities Desk podcast.
“I’ve by no means seen The quantity Of pleasure And agencys that needed to be in enterprise with Emma after the US Open.”
Raducanu is a mannequin ambassador for 9 corporations, from Eby way ofn to Tiffany, and Nike to HSBC.
The contracts differ from three To 5 yrs in interval, and are worth tens of hundreds of hundreds of kilos.
Raducanu’s yr on the courtroom, although, has So far been much less worthwhile. The 19-yr-previous has gained simply eight of the 19 matches she has performed So far this season, and expertised a string of minor accidents.
However Eisenbud says people Ought to not draw a hyperlink between these difficulties and her enterprise pursuits.
“It has been A troublesome yr,” he admitted. “I really feel she acquired A lot of dangerous luck and what actually harm her was [catching] Covid And by no means having An excellent Off-season, After which she was having fun with catch up.
“However I really feel that if she had zero shoot dates, everyfactor Can be The identical.
“I do know from The floor, you guys Want to take a Take A look In any respect these factors – However when she locked herself Inside the room for The complete yr and Did not do somefactor, I really feel It Could be The identical.”
Eisenbud says That is his third expert expertise of one factor “spectacular, particular – And by no means regular”.
The completely different two have been a 17-yr-previous Sharapova beating Serena Williams Inside the Wimbledon final of 2004, and Li being watched by an estimated 116 million Chinese language viewers as she captured her first Grand Slam title On the French Open of 2011.
Eisenbud recollects renting a room for A gathering with Sharapova’s father Yuri shortly after her 2004 Centre Court triumph. He says Yuri needed to capitalise on his daughter’s victory, However in addition guarantee she stayed focused and stored worthwhile.</…….